Assessed short-term liquidity requirements and EBITDA projections with a focus on new product launches and required marketing budget. Developed sensitized EBITDA estimates and supported the restructuring of the senior lending facility.

Conducted detailed pre-acquisition financial and operational diligence, developed a comprehensive business plan and financial model, and assisted in structuring acquisition terms.

Strategic plan assessment including identification of risks and opportunities and analysis of customer file/list management practices. Resulted in a successful senior debt restructuring.

Assessed short-term liquidity requirements, cost reduction and profit enhancement initiatives, and developed contingency scenarios.